We are so excited that you are intrested in joining our pack. We are always looking for fresh new faces of all age and size to model our new collections. If your camera roll is filled with pup pics and you're a bandana lover, please keep reading! 

When you join our influencer program, you become part of our family. The friendships we form go way beyond social media. But aside from that, here's the run down:

What we're looking for

Lots and lots of pictures! High quality unedited photos in our products with a light, natural and neutral look. Your photos should fit seamlessly into our brand image and represent our airy coastal aesthetic.


Share news such as giveaways, sales, product launches and more on your social media pages.

We also ask that our ambassadors share their code with their friends. It is the perfect way to promote our products while giving friends a little treat. 

Perks and benefits

  • A personal discount code for 25% off
  • Exclusive ambassador only sales
  • Exclusive giveaway entries
  • Number of code uses —> points towards free products. 10 uses = 1 free product of choice
  • Early access and sneak peaks
  • Chances to win prizes in monthly games
  • Collab with us for giveaways

Who can be an Ambassador?

To be an Ambassador, we ask that you:

Have an active, public Instagram account for your dog with at least 250 followers and 3+ posts per week

Are based in the U.S or Canada

Follow us on Instagram @shopcoastalpup

Take beautiful, clear, well-lit photos that align with our brand's aesthetic


Brand Ambassadors will change quarterly. We launch new bandana collections for every season (Fall, Winter, Spring and Summer), so the duration of being a Brand Ambassador will be one quarter long. 

If you’re killing it at repping us (and love working with us) we will most definitely ask you to come back! We have many reoccurring models that we ask to come back to rep our next collection. 

Measuring success

We will track our ambassador marketing efforts to make sure the program reaches its goals by using referral codes. You will get a code with your name followed by 10. Example: Tate10. When customers use this code to make a purchase on our website, we will see that they were referred by you. The number of times your code is used turns into points towards free products!

10 Referral code uses= 1 free product of your choice


Until Our Next Brand Ambassador Search

Our next brand ambassador search will start in mid December. If you feel like you would be a good fit, please fill out and submit your form below. We would love for you to become part of our pack!